GNOME Identity Posters And A Few More

The marketing list has been discussing the creation of posters for volunteers to print and take with them wherever they present the GNOME project, typically at conferences and other public events of the same kind. I’ve created a few which I’ll review in more details. What they all have in common is:

1. They were all designed for A0-size paper. That’s 1189 × 841 mm (46 ¾ × 33 in) which is pretty big. However, since the width to height ratio of ISO paper sizes remains the same within a given series – A0, A1, A2, A3, … – the posters should be usable at smaller sizes too.
2. All are black and white and therefore cheap to print.
3. I used the GNOME logo on all of them. This may mean that officially releasing those posters would have to be cleared through the GNOME Foundation. Or it may not; I don’t know. I went for “shoot first; ask questions later” on that one.
4. All of them would need additional “fine print” information like the URL to GNOME’s site and perhaps the Foundation’s address.

Identity posters: these have no other purpose than to communicate GNOME’s presence somewhere. There’s barely any designing here… shame on me.

 

Augmented identity posters: same as above but with a little bit of text giving the briefest of introductions to the GNOME project. The text is loosely based on wgo’s “What is GNOME?” It could easily be replaced with something better.

“The GNOME project provides two things: the GNOME desktop, an intuitive and attractive desktop environment for corporate and home users, and the GNOME development platform, an extensive framework for building applications. Volunteers, software developers, documentation writers, artists, translators, all work together to make GNOME easy to use, accessible, powerful, innovative and just plain great. Corporations have also joined in the effort and now provide additional resources for the project as well as professional support for GNOME users and developers. Thanks to the GNOME project hundreds of thousands of people worldwide have successfully begun using free software.”

 

Bonus gizmo poster: Say you’re selling GNOME t-shirts or you have a list of presentations to announce… use a marker and the bonus gizmo poster™ and make your own poster. ;-)

Whimsical posters: These last two I designed for myself more than for public use. It was suggested on the marketing list that posters could have some kind of slogan on them which is not a bad idea except that, as far as I know, there isn’t an official “slogan” for the GNOME project. This didn’t prevent me however from thinking about what more elaborate posters could look like.

The “gentleman’s desktop” idea is something I’ve read somewhere though I cannot remember if it was on a mailing list, in somebody’s blog or in an interview. I really like the idea though I realize of course that it is sexist and unpleasantly plutocratic. Bear in mind then that it is not part of the “official” proposal but merely the result of my indulging my elitist European male fiber. ;-)

The “official desktop of happy people” idea I’m very fond of and I believe it’s a communication avenue worth exploring. It takes the focus away from the technical and political issues to present instead the human and affective aspects of the project. Usability, accessibility, i18n have all been successfully integrated into the development of GNOME at a technical level. That’s an important factor of GNOME’s success and something which should be emphasized because users can relate to it as individuals and as members of a group. Rationally convincing people that using GNOME is a good decision is great. Not having to convince them of the same because they are emotionally drawn to it wouldn’t be bad either.

 

The text at the bottom of both posters is dummy text by the way. If you’re interested in downloading the PDF versions of all 7 posters, they’re available at www.viralata.net/gnome/promotion/.